Five European beverage makers have now joined the portfolio at Artisanal Imports, a leader in the U.S. specialty beverages import business. All five brands are now departing their former U.S. importer SHW Brands. These brands include Andechs Monastery, Bembel-With-Care, Früh Brewery, Praga Brewing Group and Weltenburger Abbey.
Under the terms of the agreement, Artisanal Imports will have exclusive sales and distribution rights for all of these brands throughout the western and southwestern United States and Texas, and additional sales and distribution rights for Bembel-With-Care and Kloster Weltenburger throughout the rest of the United States including the east coast and southeastern US.
The acquisition bolsters Artisanal Imports’ German portfolio with world-renowned brands such as Früh Kölsch from Cologne, revered German monastic beers such as Weissbier Dunkel from Andechs Monastery and Kloster Anno 1050 from Weltenburger Abbey, the world’s oldest monastic brewery, as well as emerging German cider brands from Bembel-With-Care.
Further rounding out Artisanal’s portfolio is the addition of World Beer Championships gold medal-winning beers from the Czech Republic: Praga Premium Pils and Praga Dark Lager from Praga Brewing Group.
“We are honored to be trusted with this magnificent portfolio of German and Czech brands,” says Bob Leggett, Founder and CEO of Artisanal Imports. “Andechs and Weltenburger perfectly fills the missing Bavarian region of our German portfolio. And we now represent two of Cologne’s highest-selling Kölsch beers with the addition of Früh alongside our existing Sünner Kölsch. Bembel-With-Care is Germany’s #1 cider that uses traditional Odenwald wine pressing techniques, which positions itself well with the next generation of drinkers, and Praga Pils is a classic gold medal-winning Czech brand. All in all, these are world-renowned beverages that fit neatly within our world-class portfolio.”
Here are additional details on each of the five beverage makers that are joining the Artisanal Imports portfolio.
Andechs Monastery: Andechs Monastery beers combine the centuries-old Benedictine brewing tradition on the Holy Mountain with the latest brewing technology.
Bembel-With-Care: The traditional art of fruit and juice pressing and characteristic Odenwald apple varieties meet an attractive, modern design and practical beverage cans.
Früh Brewery: Since the restaurant with its own brewery was founded in 1904, the Brauhaus FRÜH am Dom has had a permanent place in Cologne’s gastronomic tradition. Here you not only experience typical Cologne hospitality, but also a rustic Cologne ambiance.
Praga Brewing Group: Encompassing over 200 years of Czech brewing heritage, Praga Authentic Czech Beer is as real as it gets. Our native brewmaster employs the finest all-natural local ingredients to craft award-winning beverages available around the globe.
Weltenburger Abbey: Weltenburg lies embedded in an ancient cultural landscape where evidence of human habitation reaches back to the Neolithic Age (4500–3500 BCE).
Andechs, Früh and Praga products are currently available in the western United States, and Weltenburger and Bembel-With-Care are both available nationwide. Interested consumers, on- and off-premises retailers and wholesale distributors may view the full product lines that are now available in the United States through Artisanal Imports on its website at www.artisanalimports.com.