Tsingtao 0.0 Non-Alcoholic Beer Joins the NA Beer Market in the United States
|A new Chinese export has arrived in the United States as Tsingtao 0.0 Non-Alcoholic Beer will join the growing array of NA beers. Tsingtao Premium Lager is the number one Chinese imported beer in the U.S. and is now offering its NA beer here in the States.
Imported by Paulaner USA, Tsingtao 0.0 will complement the popular Tsingtao Premium Lager as an alternative for ones seeking a malt beverage without the alcohol. Tsingtao 0.0 offers a great tasting option for health-conscious consumers seeking an alcohol-free beer. Plus at just 63 calories, its fits the bill perfectly.
“The demand for Tsingtao Premium Lager has experienced tremendous growth over the past two years and that trend is projected to continue beyond the New Year,” says Steve Hauser, CEO and president of Paulaner USA, the US importer of Tsingtao. “With the launch of Tsingtao 0.0, we are tapping into consumers who are reaching for non-alcoholic drinks in their bid to lower their caloric intake. Tsingtao 0.0 provides a great tasting experience, and we’re confident that consumers will enjoy it.”
This past weekend we sampled both the new Tsingtao 0.0 next to the Tsingtao Premium Lager at 4.7% ABV and were quite impressed with the NA version. Both offerings were similar in appearance, just the Tsingtao Premium Lager was a tad bit darker of a straw color. Each version has a subtle citrus nose that led to a malt flavor with the alcoholic version providing a bit more body.
It was nice to try the alcoholic version next to the NA version to see the true difference. Fortunately for those that choose the NA lifestyle, Tsingtao 0.0 is an exceptional non-alcoholic offering, one that sits right up there with the classic Tsingtao Premium Lager.
For more information about Tsingtao, visit https://www.tsingtao.com or follow the brewery on Instagram, @tsingtao_usa.